Shon Aguero, Chief Banking Officer at Freedom First
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Shon Aguero


Chief Banking Officer
Freedom First

Check out the incredible speaker line-up to see who will be joining Shon.

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Day One: Thursday July 23rd 2020 Reimagining Branch Design, Staffing & Technology

Thursday, July 23rd, 2020


4:25 PM Take Three Talks: Opening Branches in an Unknown Marketplace

During this brand new speaking format, 3 presenters will each spend 7 minutes presenting their approach to the same business challenge. In this case, they will be discussing their approach to opening a branch in a branch new market place. After all three have presented, they will have a few minutes to answer Q&A together. Expect to hear about: 

• Putting a branch in a new market is  great way to get in front of new customers
• But, you need to know about the local area, their demographics and their needs before making that jump
• How can you learn these things and try to enter this market in an impactful way without causing a harmful stir?
• How can you think up front about the value you could bring to a community this way