Kim Lybecker
Director, Retail Delivery Market Expansion
BECU
Day One: Thursday July 23rd 2020 Reimagining Branch Design, Staffing & Technology
Thursday, July 23rd, 2020
4:25 PM Take Three Talks: Opening Branches in an Unknown Marketplace
During this brand new speaking format, 3 presenters will each spend 7 minutes presenting their approach to the same business challenge. In this case, they will be discussing their approach to opening a branch in a branch new market place. After all three have presented, they will have a few minutes to answer Q&A together. Expect to hear about:
• Putting a branch in a new market is great way to get in front of new customers
• But, you need to know about the local area, their demographics and their needs before making that jump
• How can you learn these things and try to enter this market in an impactful way without causing a harmful stir?
• How can you think up front about the value you could bring to a community this way