June 23 - 24, 2025
The Westin Copley Place, Boston, MA
The MSR Group is a
nationally known, full-service research firm specializing in customer
experience management, brand awareness, advertising and creative testing and
more. We evaluate our success on yours, and our approach to market research
reflects that. We start by understanding your organization’s goals, collaborate
to find the best research methods to both achieve your goals and stay within
budget, and then analyze the results to help you come away with actionable
information.
We truly feel that
our team is what makes our market research services so valuable and effective
for our clients. We focus on delivering actionable insights and helping our
clients improve.
Some market
research companies will simply provide you with the service you ask for, even
if there’s a better option. That’s not us. We listen to your needs and delivers
a service customized to help you collect the information you need to achieve
your goals.