Danielle Frawley

As digital banking reshapes customer preferences, branches have a unique opportunity to redefine their role as essential touchpoints in fostering trust and loyalty. This keynote explores the unique value that human-centered service provides in a technology-driven world. Gain actionable strategies to transform your branches into vital components of an omnichannel banking experience. Drawing on cutting-edge examples and future trends, this session demonstrates how branches can go beyond transactions to deliver personalized, high-impact engagements. Get inspired to: 

• position and craft branches as relationship hubs that complement digital banking 
• integrate new technologies to enhance—not replace—human interaction and deliver expert, empathetic, and adaptive customer service 
• creating experiences that build loyalty and trust across generations and locations in an increasingly digital era