Kerri Madnick is Vice President of Product Marketing at Middlesex Savings Bank, where she leads the strategy ad growth of the bank's consumer and business product offerings. She has worked in the financial industry for over a decade and holds an MBA, brining a strong blend of strategic thinking, creativity, and customer insight to her work. Kerri is known for making banking products approachable and relevant, helping teams connect with customers in meaningful, practical ways. She's passionate about marketing that's smart, data-driven, and rooted in real customer needs.